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Sports Marketing & Sponsorship

Market research, articles, books and more for sports marketing and sponsorships.

Consumer and Buyer Behavior

U.S. Government Free Data

NAICS codes and the earlier SIC codes are used to define industries.
Use the sources below to identify the industry code for your industry and review the definitions and alternatives.
Next consult US Industry data tab to find annual or 5-year statistics for your industry

Use these sources for US national and local industry statistics organized by NAICs code.

The following sites are commercial sites, so use carefully.

New Strategist Press analyzes the Consumer Expenditure Survey data further and compiles reports on Who Buys What and Where. Below are examples of reports provided by McQuade.  Check the library catalog for a complete list.

More Survey and Market Research Studies