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Managerial Communication

Research guide for GMGT 5140 course on Managerial Communication

Research Tips

In Managerial Communication you may be presenting on a business topic or problem, or on a company or other organization.

For business topics or problems, start with the News & Articles tab.

For company or organization research, begin with Getting Started sources.

Cite your Sources - see tips for Citing Sources.

Get Help - don't hesitate to contact me or the Research Center with your questions.

When off-campus, log into library databases using your Merrimack MyMack/Blackboard credentials.
 

The amount of company information available depends upon the type of company.
Use Getting Started to gather initial information and to find out if the company is:‚Äč

Publicly-Traded Companies
There is a great deal of information available on companies which trade on the stock market - SEC filings, annual reports, analysts' reports, news stories, books and case studies.

Private Companies
Information on private companies is usually limited to brief information in directories, news stories, and sometimes books. See web sites on the Private, Subsidiary, Branch tab for options.

Subsidiaries and Local Branches.
Subsidiaries are companies that are owned by larger companies. Research the parent company, but also search as if a private companies looking for articles in local papers.

International Companies
The amount of information on international companies varies. If the company trades on the U.S. exchanges it must file annual reports (20-F) with the SEC. Other information can be found in directories, databases, newspapers and magazines.

Nonprofit Organizations
Finances and other general information can be found in Form 990 which nonprofits must file with the IRS annually. Many are posted on the web at Guidestar.org. Some information can also be found in newspaper and journal articles.