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MGT 1100-OA Introduction to Business - Goudreau

Brief guide for finding company intelligence for business research, job searching and interviews.

Steps to Company Intelligence!

Are you looking for a summer job or internship? What do you need to know about the company? What resources should you look at before your interview?  

McQuade Librarians have designed this guide to walk MGT1100 students through the steps of achieving company intelligence for interviews, SWOT analyses and more. 

Follow these steps to find good company intelligence:

  1. Check out the company's web site for key information
  2. Locate key company reports for public, private and nonprofits
  3. Find current articles and news about the company & issues - dig deeper!
  4. Evaluate your sources
  5. Cite Sources in reports & presentations

All of the library's databases must be accessed through a library web page and can be accessed off-campus using your Merrimack Blackboard credentials. See a video demo here.  Contact us if you have any problems.

Related Guides

Recent Books on Companies

book cover for Facebook: the inside story

Facebook: The Inside Story by Steven Levy

book cover for The Tesla Way
Book cover for Lights Out! pride, delusion, and the fall of General Electric, by Thomas Gryta and Ted Mann.
cover of book on Netflix: That Will Never Work
book cover for The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

Available in Overdrive/Libby, as an audio book, and in Ebook Central.

book cover for  Citizen Coke : the making of Coca-Cola capitalism

Margin of Trust: The Berkshire Business Model.

How does one succeed in the ever-changing landscape of today's business world?

print book cover: Hit Refresh: The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone

What Kind of Documents Will You Be Looking For?

When researching a publicly-traded company look for these key documents (click to see examples): 

You may also come across these types of helpful documents:

 

For questions or feedback contact the McQuade Library
Call us: 978-837-5177 | Text us:  978-228-2275 | Email us: mcquade@merrimack.edu